PMaster's research carried out by Rogério da Veiga and presented at the Institute of Geosciences (IG), in the Department of Scientific and Technological Policy, proposes the massification of software with the aim of facilitating access for less favored social classes. According to Veiga, the dynamics of the segment prioritize the development of diversified programs aimed at the upper classes, that is, created for a contingent of people and companies that already have the software in their consumer basket. As a result, explains the researcher, groups of digitally excluded people remain without access to programs.

For Veiga, a graduate in Computer Science, access should also target the lower classes and, thus, expand the customer base for software consumption. “The industry invests heavily in products that replace those that already exist and is not concerned with providing access to groups with lower purchasing power. The logic of action must be changed to intensify the dissemination of software”, he argues.

Rogério da Veiga was guided by professor Wilson Suzigan and, in the study, outlines a diagnosis of the software industry in Brazil. Based on authors such as Celso Furtado, Maria da Conceição Tavares and others, he proposes changes to existing policies so that social inclusion is part of the sector's operating logic.

In this sense, Veiga believes that digital inclusion would be just one aspect of social inclusion policy. “It is not enough to teach low-income people how to use technology. It is necessary for the economic sectors that are part of it to use software and for mechanisms to be created so that they can participate in the development of digital products and services aimed at this audience”, he believes.

Rogério da Veiga's proposal consists of involving the lower classes in supply and demand. “On the one hand, in demand, intensify digital inclusion policies and promote the dissemination of software across economic sectors. On the other hand, on the supply side, creating digital products and services that meet the specific needs of groups benefiting from digital inclusion policies, directing software development activities towards massification. Transversally, train low-income young people in information technologies so that they can work in the sector”.

Veiga also suggests that the option for massification can generate demand for existing solutions and, in this case, free software gains relevance, either due to the existence of quality free software in types of software for more general use or because it allows learning from from him.